Get ready to make your ice cream shop the talk of the town this month with our expertly crafted social media posts! We've designed a month's worth of engaging, mouth-watering content that will capture your audience's attention and keep them coming back for more. From showcasing your best-selling flavors to running fun polls and promotions, this guide is filled with creative ideas that will bring more customers to your shop. Want to access the full calendar of posts and strategies? Download our Ultimate Social Media Guide for Ice Cream Shops for FREE and start growing your brand today!
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June 1: Flavor of the Month Announcement
Caption: "🎉🍦 Kickstart June with our new Flavor of the Month! Introducing [Flavor Name]—a creamy, dreamy blend of [flavor details]. Come grab a scoop and let us know what you think! #NewFlavorAlert #JuneSpecial #IceCreamLove"
Hashtags: #FlavorOfTheMonth #IceCreamShop #SummerFlavors #LocalEats
June 2: Behind-the-Scenes (Making the Flavor)
Caption: "Ever wonder how we make your favorite ice cream? Here's a sneak peek into the magic behind our [Flavor Name]. Watch our team handcraft every batch to perfection! 🍨✨ #BehindTheScenes #IceCreamCraft #ShopLocal"
Hashtags: #HandmadeIceCream #BehindTheCounter #SweetTreats
June 3: Customer Testimonial (Share a Positive Review)
Caption: "We love hearing from YOU! 😍 Here's what [Customer Name] had to say about their recent visit: 'The best ice cream in town! The [Flavor] was incredible.' What flavor will you try today? #CustomerLove #IceCreamFanatics #ReviewOfTheDay"
Hashtags: #HappyCustomers #LocalFavorites #TreatYourself
June 4: National Chocolate Ice Cream Day (Promo for Chocolate Flavors)
Caption: "🍫 Happy National Chocolate Ice Cream Day! Chocolate lovers, this one’s for you! Come in today for a special discount on all chocolate-based flavors. Don't miss out! #ChocolateLovers #NationalChocolateIceCreamDay #IndulgeInChocolate"
Hashtags: #Chocoholic #IceCreamDream #IceCreamDeals
June 5: Fun Ice Cream Fact
Caption: "Did you know that vanilla is the most popular ice cream flavor in the world? 🍦 Comment below if you're a vanilla fan or if you prefer something more adventurous! #FunFactFriday #IceCreamTrivia #VanillaOrNot"
Hashtags: #DidYouKnow #IceCreamFun #LearnSomethingNew
June 6: Poll: Which Sundae Topping is Best?
Caption: "It’s time to settle the debate! Which topping completes the perfect sundae? 🍨🍓🍫 Vote now: A) Sprinkles, B) Chocolate Sauce, C) Whipped Cream, D) All of the above! #SundaeShowdown #ToppingWars #IceCreamLove"
Hashtags: #VoteNow #PollDay #IceCreamOpinions
June 7: Employee Spotlight
Caption: "Meet [Employee Name]! They’ve been serving smiles and scoops for [#] years at [Shop Name]. Say hi next time you’re in and ask them about their favorite flavor! 😄🍦 #EmployeeSpotlight #MeetTheTeam #LocalIceCreamHeroes"
Hashtags: #StaffLove #BehindTheCounter #CommunityFirst
June 8: Throwback to Opening Day
Caption: "Throwing it back to where it all began! Here’s a photo from our opening day—how far we’ve come. Thank you to all our amazing customers for the continued support! ❤️ #ThrowbackThursday #OpeningDayMemories #ThenAndNow"
Hashtags: #TBT #IceCreamMemories #CommunityLove
June 9: Create Your Own Sundae Promo
Caption: "Ready to create your dream sundae? 🎨🍨 We’ve got all the toppings you could ask for—come in this weekend and build your perfect dessert! #SundaeFunday #CreateYourOwn #DreamSundae"
Hashtags: #IceCreamCreation #SweetArt #WeekendPlans
June 10: Contest Giveaway (Free Ice Cream for a Week)
Caption: "🚨 GIVEAWAY ALERT! Want to win FREE ice cream for a week? Follow us, like this post, and tag 3 friends for a chance to win! 🍦 Winner announced on Monday. #Giveaway #IceCreamContest #FreeIceCream"
Hashtags: #ContestAlert #WinBig #IceCreamFanatics
June 11: Day in the Life of an Ice Cream Maker
Caption: "Ever wondered what it’s like to be an ice cream maker for a day? Come along with [Employee Name] as they show you the ins and outs of creating the perfect scoop! 🍦✨ #DayInTheLife #BehindTheScenes #IceCreamPassion"
Hashtags: #MakingMagic #IceCreamShopLife #CraftedWithCare
June 12: Sundae Sunday (Special on Sundaes)
Caption: "It's Sundae Sunday! Get any of our signature sundaes for [discount] all day long! 🍨🍓 Bring your friends and make it a treat day. #SundaeSunday #IceCreamDeals #PerfectSundae"
Hashtags: #SundayFunday #IceCreamSundays #WeekendTreat
June 13: Unboxing a New Batch of Fresh Ingredients
Caption: "Fresh ingredients = the best ice cream! 🍓🍋 Watch as we unpack a new batch of local produce and mix-ins that go straight into your favorite flavors. #FreshAndDelicious #LocalIngredients #TasteTheDifference"
Hashtags: #FreshFlavors #LocalProduce #FromFarmToCone
June 14: Highlight Seasonal Summer Flavors
Caption: "☀️ Summer is here, and so are our seasonal flavors! Stop in and try [Flavor 1], [Flavor 2], and [Flavor 3]—the perfect cool-down on a hot day. #SummerFlavors #CoolOffWithUs #IceCreamScoop"
Hashtags: #SeasonalScoop #SummerVibes #IceCreamSeason
June 15: Invite Followers to Share Their Ice Cream Pics (User-Generated Content)
Caption: "We want to see your ice cream creations! 🍦 Snap a pic of your visit, tag us, and use #ScoopSquad for a chance to be featured on our page! #CustomerPhotos #IceCreamCommunity #ScoopSquad"
Hashtags: #ShareYourScoop #FeatureMe #IceCreamFans
June 16: FAQ About Our Ice Cream
Caption: "You asked, we answered! Here's a quick FAQ about how we make our ice cream, our most popular flavors, and more. Have other questions? Drop them in the comments! #IceCreamFAQ #AskUsAnything #IceCreamAnswers"
Hashtags: #CuriousCustomers #YourQuestions #BehindTheScenes
June 17: Fun Fact: History of Ice Cream Cones
Caption: "Did you know the ice cream cone was invented in 1904 at the World’s Fair? 🍦 A sweet invention that changed dessert forever! #FunFactFriday #IceCreamHistory #ConesOfGlory"
Hashtags: #IceCreamCulture #LearnSomethingNew #HistoryOfIceCream
June 18: Father’s Day Special (Promo)
Caption: "Celebrate Dad this Father’s Day with a FREE scoop when you bring him in! 🍦👨👧👦 Share a sweet moment and a sweet treat. #FathersDaySpecial #CelebrateDad #IceCreamWithDad"
Hashtags: #FathersDay2024 #DadsLoveIceCream #FamilyTime
June 19: Fun Poll (Which Ice Cream is Your Personality)
Caption: "If you were an ice cream flavor, which would you be? 🍦 Take our fun personality quiz in our stories and let us know below! #IceCreamPersonality #FunPoll #WhatFlavorAreYou"
Hashtags: #QuizTime #IceCreamFun #ScoopPersonality
June 20: New Topping Announcement
Caption: "🎉 New topping alert! We've just added [Topping] to our sundae bar—stop by and give it a try! What's your favorite topping to pile on? 🍫🍓🍬 #NewTopping #SundaeBar #SweetAdditions"
Hashtags: #ToppingTime #IceCreamExtras #NewOnTheMenu
June 21: First Day of Summer Promo
Caption: "Happy first day of summer! 🌞 Celebrate the longest day of the year with a double scoop of your favorite flavor for the price of one. 🍦 #FirstDayOfSummer #SummerCelebration #DoubleScoopDeal"
Hashtags: #CelebrateSummer #SummerStartsHere #IceCreamLovers
June 22: Ice Cream Pairings (Flavor + Drink/Seasonal Foods)
Caption: "Pair your ice cream with a delicious summer treat! Try our [Flavor] with a side of fresh lemonade or a warm waffle. What’s your go-to pairing? 🍦🥤 #IceCreamPairings #PerfectMatch #SweetAndSavory"
Hashtags: #TastyCombos #FlavorMatch #FoodAndIceCream
June 23: Celebrate National Pink Day (Feature Strawberry or Rose-Flavored Ice Cream)
Caption: "It’s National Pink Day! 🌸 Celebrate with a scoop of our pretty-in-pink [Strawberry, Rose, etc.] flavor. Come snap a pic with your pink scoop! #NationalPinkDay #ThinkPink #PrettyInPink"
Hashtags: #PinkIceCream #InstagramWorthy #SweetTreats
June 24: Post a “Did You Know” About the Shop
Caption: "Did you know we source our dairy locally and support small farms? 🐄 It’s all about fresh ingredients that make our ice cream taste extra delicious. #SupportLocal #ShopSustainable #IceCreamFacts"
Hashtags: #LocallySourced #IceCreamWithPurpose #FreshAndLocal
June 25: National Take Your Dog to Work Day (Pet-Friendly Flavor Promo)
Caption: "It's Take Your Dog to Work Day! 🐾 Bring your pup and get a special dog-friendly ice cream just for them! 🍦🐕 #DoggyIceCream #PetFriendly #TakeYourDogToWorkDay"
Hashtags: #DogFriendlyIceCream #PupsAndTreats #DogsOfInstagram
June 26: Story Highlight: Ice Cream Trivia Quiz
Caption: "How well do you know your ice cream trivia? 🍦 Take our fun quiz in stories and see how you score! #IceCreamTrivia #FunFacts #SummerQuiz"
Hashtags: #LearnWithUs #TriviaTime #ScoopTrivia
June 27: Employee Favorites (What They Love to Eat)
Caption: "Our team has great taste! 🍨 Check out what [Employee Name] is scooping up today—try their favorite for a new go-to flavor! #EmployeeFavorites #IceCreamCravings #TeamPicks"
Hashtags: #StaffPicks #TrySomethingNew #FanFavorites
June 28: Celebrate a Random National Day (i.e. National Waffle Day)
Caption: "It’s National Waffle Day! 🧇 Pair your ice cream with a freshly made waffle cone for the perfect combo. Available all day! #WaffleDay #IceCreamOnWaffles #PerfectPair"
Hashtags: #WaffleConeDay #SweetCombos #WaffleAndScoop
June 29: Voting Contest (Help Choose a New Flavor)
Caption: "Help us decide our next flavor! Vote between [Flavor 1] and [Flavor 2] and let your taste buds lead the way! 🍦#FlavorVote #HelpUsChoose #YouDecide"
Hashtags: #VoteForFlavor #NewFlavorComing #CustomerChoice
June 30: Ice Cream & Local Community Event
Caption: "Join us at [Community Event]! We’ll be serving scoops all day, so come by and say hi! 🍦 Support local businesses while enjoying your favorite treat. #CommunityEvent #LocalLove #IceCreamTruck"
Hashtags: #SummerEvents #LocalBusinesses #SupportLocalEats